Mobile (Text)Message Marketing 


Mobile marketing is the Fastest GROWING form of COMMUNICATION
It compliments other forms of communication an organization might be using.


Facts: 
  
  
                     

  • 98% of text messages are read within the first 3 minutes of receiving ~ Forbes
  • 86% of text messages are read IMMEDIATELY (vs 2% of FB & 17% of email being read AT ALL)
  • Text is responded to BEFORE voicemail
  • 91% of all people keep their cell phone within 3 feet of themselves 24/7/365 days a year
  • People TOUCH their phone 500+ times a DAY!
  • Text is RESPONDED to BEFORE voicemail
  • 7 BILLION text messages are sent DAILY
  •  Adults 18-24 send and receive over 128 texts every day. (Experian Marketing Services, Tweet this!)
  • Adults 25-34 send and receive over 75 texts a day. (Experian Marketing Services, Tweet this!)
  • Adults 35-44 send and receive about 52 texts a day. (Experian Marketing Services, Tweet this!)
  • Adults 45-54 send and receive 33 texts a day. (Experian Marketing Services, Tweet this!)
  • Adults 55+ send and receive 16 texts a day. (Experian Marketing Services, Tweet this!)  
  • 97% of consumers’ text weekly. (Pew Research Center, Tweet this!)   
  • 67% of customers WANT to receive text message alerts/offers
  • Text messages have the highest read rate over ALL other forms of communication
  

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Mobile marketing is the Fastest GROWING form of COMMUNICATION!
It compliments other forms of communication & marketing an organization might be using. AND the investment is LESS Than COFFEE! 


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